This is the image of a logo. I became interested with this logo because it looks fresh. This is because the designer used the combination of soft color as a background and green color for this logo. Green is categorized under cool color. It will give the feeling of coolness. The color also is very suitable with the objective of this company.
Besides, the designer use different color for each word because these two words are not being spaced. Therefore, to state that these words are separated, the designer use different color for different word.
The designer also use the silhouette or outline image of a cycling boy but the designer put the green color into it to make in synchronize with the words.
I also found a horizontal symmetry character at the image of the cycling boy. The designer use this balance technique in order to create a shadow so that the image looks alive.
The leave on the picture shows the characteristic of natural shape. It is very suitable to be put onto this logo because it is related to the word 'Green".
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